AICE Media Studies Blog 2019

The whole magazine is under 90 pages long. The table of contents is 2 pages long, where the second page usually contains the page numbers, etc. The fonts used are similar to those used on the cover (sans-serif). Not much wordage is dedicated to each article, mostly names and subjects.

The magazine now switches to serif fonts for the tile and article text. 2nd page of spread entirely dedicated to profile image of article subject Some scientific magazines use art instead of photographs.  Popular Science in specific uses photographs that have been edited to look like cartoons, or cartoons that have been drawn to look like photographs. The best I could do to pull this effect off using my relatively beginner knowledge of Photoshop was to try to create an Andy Warhol-like effect using some of the basic filters and editing features. Sociopolitical issues represented have to do with technology, discovery, and medicine. I aimed for something more philosophical, but within the realm of science, math, and discovery. House style design elements The compass icon Gray lines manage flow and order of the page for easier readability and a futuristic aesthetic. Title (tries to :) ) grab readers' attention

After having done my research, I began work on learning the basics of using programs like Photoshop and InDesign using YouTube and in-person resources offered by my teacher. While I worked on developing a solid grasp of these programs, I began the planning process, using what I had learned from analyzing Popular Science magazine and class presentations to guide my creative decisions. You can see on reading these that there are a few things I decided to change with regards to the cover. I ended up choosing not to place a QR code as it would add clutter that is unconventional of the magazine I studied. I also decided to place the anchorage on the top of the page, above the title, versus on the sides. This was done because the anchorage would not have gone well with the image I had selected. I also personally preferred that the image be left unobstructed, which is also sometimes characteristic of the magazine I studied. I wanted to brand my magazine to a slightly younger age ra...

Clean design, minimal clutter. The cover only dedicates a rather small amount of space for anchorage. Focusing on using symbols and images on my cover rather than inundating my potential reader with text and buzzwords. Smooth, modern sans-serif fonts. Proxima Nova and Open Sans - used by Twitter and Google, immediately came to mind when I saw Popular Science's covers. Simple color scheme of 2-3 colors, which adds to a minimalist and modern tone. Audience Millennials and older teens From experience, young people like the style of the websites they use most frequently, i.e. Instagram, YouTube, and Twitter. I used this to build off the Popular Science conventions previously analyzed in order to try to target even younger people like me vs. just older audiences. Light and spacious cover allows a narrower focus on new discoveries in science and engineering or controversial issues with emergent technologies. Research in Application Analysis of multiple issues of...